College of Business 
BS in Business Management: 
Program Goals and Learning Objectives

KNOWLEDGE

GOAL: Students will demonstrate understanding of and apply core business knowledge

• Objective: Solve discipline-specific problems demonstrating mastery of foundational business knowledge

ETHICS

GOAL: Students will recognize the ethical and corporate social responsibilities of organizations

• Objective: Identify ethical and corporate social responsibility issues in organizations
• Objective: Recommend a solution to ethical and corporate social responsibility issues

CRITICAL THINKING AND ANALYSIS

GOAL: Students will demonstrate the ability to think critically and to support decisions using analytical methods

• Objective: Think critically
• Objective: Use analytical methods to support decision making

COMMUNICATION SKILLS

GOAL: Students will demonstrate the ability to communicate effectively and efficiently

• Objective: Produce well-written documents
• Objective: Deliver effective presentations